Marketing Toolkit, Enhanced Drive Features, Native Connectors & Customer Data Platform Upgrades

We’re excited to introduce our latest product release, packed with powerful tools to streamline daily execution, enhance asset intelligence, and deepen customer analytics. This update introduces an all-in-one Marketing Toolkit for essential daily workflows, an upgraded Drive repository built for AI knowledge retrieval and media creation, a native Google Search Console connector, and advanced lead engagement scoring in our Customer Data Platform.

Marketing Toolkit — Key Updates

A dedicated collection of essential utility tools designed so marketers never have to jump between third-party sites to execute daily tasks:

• Language Translator: Translate copy and campaign messaging directly within your workspace while keeping brand tone intact.

• URL Shortener: Create clean, trackable short links instantly for social posts, emails, and collateral.

• QR Code Generator: Generate custom QR codes on the fly to bridge physical touchpoints with digital destinations.

• Image Editor: Perform quick image tweaks, crops, and adjustments right where your assets live without launching external design software.

Enhanced Drive (Marketing Repository)

We’ve transformed your asset Drive into a smarter, interactive media hub that directly powers your AI capabilities:

• Asset Location & Usage Details: Gain instant visibility into where each asset is being published or deployed across your campaigns, emails, and channels.

• Web Pages as RAG Assets: Save live web page URLs directly into your Drive so your Agentic AI can read, index, and retrieve web content as contextual knowledge.

• Direct Image and Video Generation: Prompt, generate, and store new AI visuals or videos straight inside your Drive workspace—no downloading or re-uploading required.

Native Ecosystem Connectors

We’re continuing to expand our native connector ecosystem to bring all your core performance data under one roof:

• Google Search Console Connector: Connect your search data directly to Good Bards. Monitor organic performance, index health, and search analytics right from your workspace without switching back and forth to Google Search Console.

Customer Data Platform — New Features

Smarter engagement tracking gives marketers a clearer picture of lead intent and audience health over time:

• Engagement Score by Activity Type: Measure user engagement granularly based on specific interaction types—from email clicks and form fills to event check-ins.

• Decay Score Tracking: Track interest drop-offs accurately over time with customizable decay velocity settings. Choose between 4-week, 8-week, or 12-week decay windows to align scoring models with your specific sales cycle.