We are the 

Good Bards

Marketing in Motion

Marketing is more than just campaigns. We unpack the theories and practicalities behind marketing.

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Modern Office

Who are the Bards?

Alan and I have been working together for almost a decade across various disciplines of marketing, and in different roles. 

Our experience working across B2B(2C) industries as marketers has taught us one thing - that Marketing is both an art and a science. Much like epics and poetries, marketing is an expression of feelings and ideas, through instruments of distinctive style and devices. The science of marketing helps us validate our ideas, and keeps us grounded in truth (by data).

Hence, the Good Bards collective was born, to empower businesses and individuals with their marketing stories.

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Tenets of Marketing

True Five Tenets for Marketing Wins

Pull Ups

Marketing Training

How to Become the Expert for All Your Marketing Needs

Brand Strategy

Case Study: LIVE

See our Theories in Practice Live