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Fran Wilson

Fran Wilson is an innovative global marketing executive with deep expertise in enterprise software and SaaS. With broad experience across all marketing disciplines including product, brand, GTM and product marketing positioning, she has built and managed high performing global teams at PE/VC-backed startups and large, established companies alike. Fran has an extensive track record of cultivating strong relationships with stakeholders and is known for working closely with sales teams to deliver growth marketing programs to scale revenue, customer retention, and CLV.

She most recently served as CMO at Boomi, where she rebuilt the global marketing team and partnered closely with the CRO and product teams to develop a high growth GTM strategy, while navigating the divestiture from Dell Technologies.

Prior to Boomi, Fran served as SVP and Global Head of Marketing at Riskified (NYSE: RSKD), where she developed the marketing team to support an Account Based Growth strategy, aligning the demand marketing programs to account segments, resulting in double digit quarterly pipeline growth during her tenure.

Before joining Riskified, Fran spent over 20 years at Red Hat, joining the company in its startup phase and leading marketing during its rapid revenue growth from $400 million to more than $4 billion, through the IPO (1999), culminating in its sale to IBM for $34 billion in 2019.

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